The year has flown by again. A few more blinks and it’s 2020. Did you have plenty of plans to work on your online visibility again this year? Once again did not get around to implementing due to lack of time? Then it’s time to do something about it next year and become visible online! It’s time to schedule a growth session with Nerox before 2020. Wondering what topics we will discuss during the growth session? Then read on quickly.
Online visibility among target audience and search behavior
To become visible online, it is important that you have a map of who your target audience is. Do you have an understanding of the target audience? Then, of course, you want to know something about search behavior. Once you have insight into the search behavior, you can start thinking about how to respond to the information needs of the target audience. What search terms do people use to get answers to questions? To what extent am I using these search terms on my website? Through which online channels can I best reach the target audience? These are some of the topics that will be covered during the growth session with Nerox.
SEO or SEA
Becoming visible online does not happen automatically. Here
Bet on SEO or SEA
? Or is it perhaps to opt for the combination? What is wise? This topic comes up again in almost every conversation. In doing so, it is important to think about your short- and long-term online goals. In some cases. Want instant visibility with ads? Or do you want to work on long-term online visibility? During the growth session with Nerox, we will be happy to advise you on the possibilities, additional costs and deployment of suitable online channels.
Social media channels
Before you start enthusiastically creating online channels, it is important to know where your target audience is active. Therefore, it is important to first answer the question of how best to reach the target audience. Consider, for example, selling consumer products. For example, you might be better off using SEA and advertising on Facebook and Google than posting on LinkedIn. Do you want to achieve that people regularly join that available table in the restaurant? Then it is important that you are active on certain review sites and people can share their experiences on your website. Every online channel you create takes time to maintain. Therefore, it is important to make a choice and use social media efficiently based on the available time you have.
Do it yourself or outsource?
This question also comes up regularly. Many companies want to become visible online by taking action themselves to avoid high costs. But then they do not ask how much time they need to do this. We at Nerox have increased the online visibility of businesses quite a bit in recent years. In addition, we have also managed to significantly reduce the cost per click for clients who bet on SEA. We have all the knowledge and house and would be happy to help you get started. Want to get started with SEO and
findable business blogs
start writing findable business blogs? Then we give you the opportunity to outsource this (partially) to us. Maybe an answer to the search terms used is enough input to write that killer blog. Not so creative? We are happy to bite into this!
Free website analysis
We always start the growth session with Nerox with a free analysis of your website. Is there responsive design? How fast does the website load on the user’s screen? Some examples of things that are important to be findable in Google. Receive this website analysis anyway? If so, please contact us via Nerox’s contact page.
Are you visibly entering 2020? Our team is ready to answer all your questions and make this happen for you!
