Personally, I always have a large number of tabs open in my browser. Are you that kind of person, too? Then chances are that you are using a website’s favicon for recognition. Here, of course, we are talking about that very small image to the left of a website name in the url bar. For many websites, this is often not yet set. Generally with a company, it is out of ignorance. Or one has no idea how to set this up and chooses not to because the website is otherwise functioning fine. Want to know more about the benefits for your website? Then read on quickly!

What is the point of a favicon?

A favicon is a small image measuring 16 x 16 pixels. I hear you thinking; what impact could such a small picture have? In any case, it does more than you might initially think. There are several reasons to put a favicon on your website. I mentioned the first reason for placing a favicon earlier in the intro to this article. The small image ensures that when having multiple tabs open in the browser that a user will quickly recognize your website.

Another benefit is that it contributes to company branding and credibility. With the favicon, you make sure that people really see your company’s logo everywhere. It also shows that you have an eye for detail and that’s what you also want to show customers right? In any case, our advice is not to choose a moving image as favicon. With me, a moving favicon often just causes distraction and irritation when browsing the Internet.

Other benefits

What people often don’t know is that in addition to the above benefits, having a favicon also makes for a better SEO score of your website. In fact, there are a number of factors that determine your website’s SEO score. And one of those points is having a favicon. It also threatens to increase the security of your website. This is because when you do not place a favicon it shows the system of your website with a logo. Hackers will recognize that system by its logo, making it easier for them to hack the website.

Need help creating or placing a favicon? If so, please feel free to contact us so we can help you with this.