Backlinks are incoming links from another website. Google recognizes these links as a “backlink” of approval between two sites. The higher a site ranks, the more […]
We are all familiar with the term social selling by now. Through social media channels, free knowledge is shared to plant online seeds in the minds […]
Higher in Google? In addition to structure, the content of your website is just as important. Therefore, more and more companies are making relevant content available […]
Almost every account manager is horrified by it, cold acquisition! Why? It takes a lot of time, eats up energy and it almost never produces immediate […]
Chances are you’ve heard about content marketing before. But what is it really? With content marketing, companies focus on the information needs of customers and prospects […]
The online newsletter is used by many companies to stay in touch with (potential) customers. Why? It is relatively inexpensive and the results are easily measurable. […]